How To Support Small Fashion Businesses During COVID-19
A global pandemic of such magnitude left no industry unaffected. The fashion industry and apparel industry are among them. With forced shop closures as well as factories shutting down worldwide, paired with people spending much less due to loss of financial security and safety, small businesses are taking a hit. We spoke to Katya Akuma, Founder of Council for Fashion and Social Change on what we as a community can be doing to better support small fashion businesses during this time.
As a creative director, editor and artist, Akuma’s area of expertise is ethical fashion in all its forms, from slow design and heritage craft skills to recycling, reuse and alternative business models. She advocates for sustainable design practices and speaks around the world on the topic of sustainable fashion. She has served as a sustainable design advisor to women’s cooperatives, educational institutions, NGO’s and small and medium sized enterprises globally. Katya provides the following perspectives on ways to support fashion businesses during COVID-19.